This Cookies Policy sets out the basis on which we, Motor Gap Limited, use cookies and similar technologies on or in relation to our website, https://www.motorgap.co.uk (our website). This Cookies Policy is effective from August 2020.

‘Essential’ cookies are automatically placed on your computer or device when you access our website or take certain actions on our website. ‘Non-essential’ cookies and other technologies are only placed on your computer or device if you have consented to us doing so. For information on the difference between essential and non-essential cookies, see the section below entitled About cookies.

For information on how you consent and how you can withdraw your consent to us placing non-essential cookies and other technologies on your computer or device, see the section below entitled How to accept or reject cookies.

What are cookies?
 
Cookies are small data files sent by a website’s server to a web browser, processor memory or hard drive and stored there. They can be used for a range of different purposes, such as customising a website for a particular user, helping a user navigate a website, improving that user’s website experience, and storing that user’s preferences and login information.
 
Essential and non-essential cookies

Cookies can be classified as either ‘essential’ or ‘non-essential’.

Essential cookies: these are cookies that are either:

  • used solely to carry out or facilitate the transmission of communications over a network; or
  • strictly necessary to provide an online service (e.g. our website or a service on our website) which you have requested.

Non-essential cookies: these are any cookies that do not fall within the definition of essential cookies, such as cookies used to analyse your behaviour on a website (‘analytical’ cookies) or cookies used to display advertisements to you (‘advertising’ cookies).

Cookies we use

_gat

Non-essential

Functional

First party

Session

End of browser session

Used by Google to throttle the request rate.

_ga

Non-essential

Analytical

First party

Persistent

2 years

To distinguish website visitors.

_gid

Non-Essential

Analytical

First party

Session

End of browser session

Generates statistical data on how a visitor uses the website.

__utma

Non-essential

Analytical

Third party

Persistent

2 years

Collects data on the number of times a user has visited the web site as w ell as dates for the first and most recent visit. Used by Google Analytics.

__utmb

Non-essential

Analytical

Third party

Session

End of browser session

Registers a timestamp with the exact time of when the user leaves the web site. Used by Google Analytics to calculate the duration of a web site visit.

__utmc

Non-essential

Analytical

Third party

Session

End of browser session

Registers a timestamp with the exact time of when the user leaves the web site. Used by Google Analytics to calculate the duration of a web site visit.

__utmz

Non-essential

Analytical

Third party

Persistent

6 months

Collects data on where the user came from, what search engine was used, what link was clicked and what search term was used. Used by Google Analytics.

Google Analytics

Google Analytics cookies are classified as first party cookies as they are set by our website domain, although Google collects and processes information from our use of Google Analytics. To find out more about how Google handles information collected from Google Analytics, see Google Analytics’ privacy policy, which is available here: https://support.google.com/analytics/answer/6004245

Google Analytics cookies to help us understand how you engage and interact with our website, including how you came to our website, which pages you visited, for how long and what you clicked on and your location (based on your IP address). The Google Analytics cookies used on our website are: _ga and __utma which are persistent cookies and expire after 2 years, __utmz which is a persistent cookie and expires after 6 months and _gid__utmb and __utmc which are session cookies. We also use the Google Analytics cookie _gat, which is explained in more detail in the ‘functional cookies’ section above.